INTRO

Every Bite GETS YOU Closer to the Championship

From October 3 through November 14, Dog Haus is teaming up with Dr Pepper for the Dog Haus x Dr Pepper College Football Sweepstakes, a promotion built to bring guests through your doors and keep them coming back all season. Every order placed with Haus Rewards, whether in-store or through the app, earns the customer an entry, so each visit becomes another chance to win.

Prizes include two all-inclusive trips for two to the Big Ten and SEC Championship Games, ten "Dog Haus for a Year" prize packs, and two Yeti-branded coolers. Because more orders mean more entries, the sweepstakes gives guests a strong reason to visit more often during the busiest stretch of college football, and it grows Haus Rewards sign-ups and app usage that will keep driving repeat traffic long after the season ends.

INFO

PROMOTIONAL DETAILS

Dates
Saturday, October 3 - Saturday, November 14

Prizes
(1) All-inclusive Big 10 Championship Game Package
(1) All-inclusive SEC Championship Game Package
(10) Dog Haus for a Year
(2) Dog Haus x Dr Pepper Branded Yeti Cooler

How To Enter
(1) entry for each in-app transaction on Haus Rewards
(1) entry for each in-store transaction at any Dog Haus location

FREE FOUNTAIN SODA on OCTOBER 3

All stores will offer free fountain beverage with the purchase of any menu item. This will be valid in-store only on October 3.

Restaurants will be reimbursed for product cost: syrup, cup, lid, straw.

For crew-serve locations, reimbursement will be based on actual ring.  For guest-serve locations, reimbursement will be based on a blended rate between fountain and bubbler. 

POP MARKETING MATERIAL

Each location will receive (2) posters, (12) flyers, and (25) napkin dispenser cards to promote the sweepstakes in-store. Place at least one flyer near the ordering POS so guests remember to enter their Haus Rewards info before they order.

These materials as well as the official Dog Haus x Dr Pepper Sweepstakes logo is available below for use across your social media and other marketing channels.

50% OFF FOUNTAIN SODA ON SATURDAYs

Fountain beverage will be 50% off all-day Saturday throughout the promotion. Make sure tvs are showing college football in-market games.

Restaurants will be reimbursed for product cost: syrup, cup, lid, straw.

For crew-serve locations, reimbursement will be based on actual ring.  For guest-serve locations, reimbursement will be based on a blended rate between fountain and bubbler.

HAUS REWARDS ORDERING

Every in-store order placed with Haus Rewards counts as one sweepstakes entry, no matter the dollar amount, so make sure guests enter their Haus Rewards info before ordering, whether at a kiosk or with a team member. Customers can earn one entry per day.

MARKETING ASSETS

MARKETING

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